We are just under 9 weeks away from the holiday sales push. Hopefully, you’ve already begun planning what you’re going […]
Category: Marketing
List Building Without Social Media: A Must Have Skill in 2026
I run what I call a social media lite brand. I’m purposely not leaning on traditional social media as the […]
FinCon 2024 Review: Atlanta
I decided to attend FinCon 2024 kind of at the last minute. In recent years I’ve cut excess conference attendance […]
Should You Start a Substack Newsletter
At the time that I’m working on this post it is almost two years from the beginning of my Substack […]
Does Google Hate Content Creators? What to Do Now…
For the past couple of years content creators have been working hard to grow their unique online brands. And, for […]
Why Free Goods and Services Are So Profitable
Recently I was participating in a Twitter space where we were discussing ethical monetization. It was a wide-ranging conversation of […]
How to Grow Your Brand Hosting Twitter Spaces
I will be the first to tell you that I’m…not a fan of the changes happening over at Twitter. No, […]
Do You Need Social Media to Grow Your Brand and Business
It may surprise you to find out that I don’t have a social media strategy for my online facing business. […]
Newsletters vs. Email Lists: Which is Better
Content creators are often given the advice to collect emails so that if something goes wrong with their favorite social […]
How to Know When To Pivot Your Brand
It was February of 2023 when I decide to make the second most significant pivot of my personal brand. The […]